do some experiences confound, while others illuminate?
What is it that separates a good experience
from a great one? How do story and your
audience combine to create a successful
show? What new demands are facing today's
and experience makers? How can new presentation technologies
support your goals? What
are the basic steps for turning
your story/experience into an effective tool for capturing anonymous
hearts and minds?
pARTy/SCIENCE guides public speakers, business and science presenters
and conference and festival directors to better understanding
and serving people's fundamental and universal desire for life-enhancing
"experiences." As communication becomes an increasingly
central part of both our real and our virtual lives, we must give
more focus to fulfilling our public responsibilities, without
having to sacrifice any of the fun and illumination that
we each value in our private lives.